Illustration, Poster, Promotional
Good Sports Outdoor Outfitters is a locally owned Sporting Goods Store. Their demographic is very active and spends a lot of time traveling. One of the things they enjoy doing as a local store is putting on events for customers around San Antonio. This particular event was held at Eisenhower park as a cross country fun run. Customers would be able to come out and try a few brands of shoes and network with other outdoor lovers. When designing this poster taking elements from the park itself was a huge inspiration. The poster displays an exact print of the brand of shoe that was being test as well as an illustration of the park sign and directional arrows. Since it was a cross country fun run the topographic map added a nice touch to the background. This poster really brought the outdoor feel with it.